If you are seeking to enter the events industry planning festivals, mega sports events, conferences, exhibitions, fundraising events or personal and life-stage celebrations our BA Events Management degree offers the skill set and networking opportunities to flourish. Our history of successful alumni and industry links across the UK means we are uniquely placed to provide our students with opportunities to gain experience across all sectors of the industry. We are also accredited by the Institute of Hospitality the professional body for aspiring managers working and studying in events, hospitality, leisure and tourism.
With our history of successful graduates and the wealth of internationally recognised venues, which attract artists like Ed Sheeran, the Rolling Stones, Cold Play, Beyoncé and Jay Z, in addition to major sports events such as the Champions League Finals, The Ashes, The Rugby World Cup and Volvo Ocean Race, there is no better place to be an events management student. You will also have the opportunity in the first and second years to work with other students and external partners on your own real-world live events projects.
Academically, our course will provide you with a thorough understanding of the key concepts of events management. You will become an expert in the techniques, specialisms and issues involved in staging events, from creative aspects of event design and theming, to staging and production, marketing and promotion, project management, safety and licensing, impact evaluation and sustainability, strategic management, finances and other critical industry issues. With our diverse teaching team, you will be exposed to the state-of-the art theories and research that will shape and transform the industry in the future.
You can also study this programme as a straight three-year course or as a sandwich course, with the option to take a year out between the first and second year or between the second and third year.
Learning & Teaching
Your knowledge of the events industry and skills in events management will be developed through a mixture of lectures, seminars, tutorials and practical exercises.
In addition, you have the opportunity to partake in:
- Live events projects
- Work experience
- Field trips
- Group projects
- Case studies
- Group presentations
- Directed research and reading
- Guest lectures
- Externally validated certificates
Employability & Careers
From the moment you arrive we will do our utmost to provide you with opportunities to enable you to achieve your career ambitions.
Having a long history of successful alumni and being placed in Cardiff, a city which hosts so many different events, we are uniquely placed to provide our students with opportunities to gain experience across all sectors of the industry.
Graduating from our Events Management course you will have a management qualification and outstanding CV that will provide excellent career and employment prospects in all areas of the events industry, including festivals, conferences, exhibitions, corporate hospitality, sports, fundraising, sponsorship, experiential marketing and more.
Our Events Management graduates have secured employment in a range of organisations across the private, public and voluntary sectors from international venues and events companies, to hotel chains and tour operators, major sponsors and sporting events, to local authorities, charities and private sector organisations too.
Come to one of our open days and we can tell you more about these exiting opportunities.
Entry Requirements & How to Apply
Five GCSE passes including English Language and Mathematics* at grade C or above (grade 4 or above for applicants holding newly reformed GCSEs in England) , plus one of the following:
- 96-112 points from at least 2 A Levels to include grades CC; Welsh Baccalaureate – Advanced Skills Challenge Certificate considered as the third subject
- RQF BTEC National Extended Diploma/Cambridge Technical Extended Diploma overall grade MMM - DMM
- 96-112 points from the Irish Leaving Certificate at Highers to include 3 x H2. H4 minimum grade considered towards points offer
- 96-112 points from Scottish Advanced Highers to include grades DD
- 96-112 points from Access to Higher Education Diploma
*For Welsh applicants sitting the reformed Mathematics GCSE, we will accept either GCSEMathematics or Mathematics – Numeracy.