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BAs in Advertising in Hung Hom Hong Kong

Hong Kong is one of the two Special Administrative Regions of the People's Republic of China, the other being Macau.

Top Bachelor of Arts in Advertising in Hung Hom in Hong Kong

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Hung Hom, Hong Kong

The aim of this programme is to provide students with the creative skills and knowledge that are necessary for a successful career in advertising. The objective is to enable s ... +

The aim of this programme is to provide students with the creative skills and knowledge that are necessary for a successful career in advertising. The objective is to enable students to create and produce effective advertising based on marketing research, consumer behaviour study, strategic planning, creative concepts, art direction, copywriting, design techniques, communication skills and social responsibility. An understanding of the Hong Kong and Chinese mainland markets in the context of economic, cultural, social and technological development will underpin the curriculum. Our all-round approach to develop students’ professional and generic competence sets it apart from other universities or colleges. -
BA
Full-time
4 years
English
Sep 2021
Campus