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BAs in Marketing Studies in Geneva Switzerland

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.    Geneva is known for diplomacy. That’s probably why their university is specialized in hu… Read more

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

Geneva is known for diplomacy. That’s probably why their university is specialized in humanist sciences, with the addition of medicine. Private university, institutes and private schools are also specialized in laws, political science, international affairs, history etc.

Best Bachelor of Arts (BA) in Marketing Studies in Geneva in Switzerland

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Geneva, Switzerland +1 More

Consumers have become active participants of the digital world, blurring the line between company and customer. Media today is driven by strong brands, social media campaigns, ... +

Consumers have become active participants of the digital world, blurring the line between company and customer. Media today is driven by strong brands, social media campaigns, and individual influencers that establish and propel relationships with target audiences. This ongoing dialogue is the key to reaching new customers and solidifying relationships with existing ones. This program will cover topics such as structuring public relations campaigns, media strategy, and organizational communication and ethics. -
BA
Full-time
3 years
English
Aug 2021
Campus