Programs in marketing and sales may help students develop skills applicable in many industries and positions. Courses may cover developing and nurturing customer relationships, strategic product positioning and pricing, digital marketing and creating effective marketing plans and materials.

Europe is, by convention, one of the world's seven continents. Comprising the western most point of Eurasia, Europe is usually divided from Asia by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting the Black and Aegean Seas.

A Bachelor of Business Administration (BBA) degree is awarded to students who complete a four full-time year course study at a university. The subjects of concentration studied for this degree are related to the world of commerce and business.