Bachelor in Marketing

ESLSCA Business School

Program Description

Read the Official Description

Bachelor in Marketing

ESLSCA Business School

The Bachelor Marketing provides students with the fundamental tools of the sector and an immediate and continuous professional immersion throughout the course: 4 missions and 3 internships that punctuate the program in three years. Students are trained to understand, anticipate and manage complex situations and issues.

TRAINING AIMS :

Understanding and knowing how to evolve in the world of communication and consumer behavior

To be able to create and manage a website and accompany it in its development

Know how to manage ranges and products to develop sales and margins

To acquire the general knowledge and the know-how essential for the marketing and communication professions

WHO SHOULD ATTEND BACHELOR MARKETING TRAINING:

The training is intended for bachelors wishing to enter the various sectors of finance as well as students wishing to reorient themselves to marketing. The program will allow you to master tools to create a website, SEO and its design.

Admission:

The ESLSCA Business School Paris offers to apply throughout the year on this training program. The admission cycle of the Bachelor Marketing is done initially on the study of the candidate's file (CV and questionnaire of candidature) followed by an interview of motivation

Program :

COMMON TRUNK:

Life of the company:

  • The great functions
  • Economy
  • Law
  • Governance, CSR
  • geostrategy
  • Strategy, Business Plan, Entrepreneurship

International :

  • English for TOEIC certificate

Personal development :

  • Team building
  • Express yourself easily, eloquence
  • Leadership
  • Meeting Conduct
  • Project management
  • Convince and sell

Associations and missions:

  • School Associations
  • Sales contest
  • Operational Mission

Internships:

  • 1st year: 8 weeks
  • 2nd year: 2 and 3 months
  • 3rd year: End of study internship

Final thesis:

Business Plan

MAJEURE MARKETING:

The fundamentals :

  • Marketing - Communication
  • Market research
  • Negotiation
  • Social networks
  • Wordpress - HTML SEO CSS

Mastery:

  • Strategic marketing
  • Brand managemnt
  • Distribution - merchandising
  • Foresight - Consumer Behavior
  • International Development
  • New challenges

Appronfondissements:

  • E-Business
  • Media planning
  • Advertisers and communication
  • Prospecting
  • Evenementiel
  • Photoshop - Ergonomics
  • SEO

Missions:

  • Programming
  • Creation of a website
  • Communication plan
This school offers programs in:
  • French


Last updated April 25, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Oct. 2019
Duration
Duration
Full time
Price
Price
9,000 EUR
per year.
Information
Deadline
Locations
France - Paris, Île-de-France
Start date : Oct. 2019
Application deadline Request Info
End date Request Info
Dates
Oct. 2019
France - Paris, Île-de-France
Application deadline Request Info
End date Request Info