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IED – Istituto Europeo di Design Barcelona Bachelor in Graphic Design - Advertising
IED – Istituto Europeo di Design Barcelona

Bachelor in Graphic Design - Advertising

Barcelona, Spain

4 Years


Full time

Request application deadline

01 Sep 2024

EUR 14,600 *


* Total Fee UE Students: €14.100 - Total Fee Extra UE Students: €14.600



The Graphic Design specialization, itinerary in Advertising is a course comprising 240 ECTS credits for graphic designers with a creative advertising mindset. As well as carrying out design projects, they will learn to conduct visual communication campaigns enhanced by conceptualization, brand strategy, and art direction.

Graphic Design has taken on a new dimension that ventures beyond its traditional boundaries into a market where designers are expected to build creative communication concepts and strategies into their projects.

Succeeding in the world of creativity in this day and age requires an eye-catching portfolio that appeals both to design studios and advertising or branding agencies. Knowing this, a graphic designer has to be capable of conceiving and developing surprising and unique ideas. As a creative advertiser, they will need to prove they have the ability to create and convey their ideas with a powerful visual impact and professional skill.

The Graphic Design specialization, itinerary in Advertising encourages students to develop a variety of projects with real clients for the first three years and to carry out a Final Course Project with a specific client linked directly to the world of advertising and creativity.

IED Barcelona is offering specializations in Design of 4 years (240 ECTS). The aim is to transform passion, talent, and creativity into knowledge and abilities that allow future design professionals to develop their careers.


Rory Lambert

Rory has worked as a Creative Director for various advertising agencies (SCPF, JWT, and Pavlov) and clients such as BMW, Freixenet, Trident, Vodafone and Assistència Sanitària. He then went on to launch MTL, his very own agency offering cutting-edge solutions in the fields of marketing, strategy, and advertising.

He also works as head of development at the IED Barcelona Visual Communication School and helps to draw up and supervise the syllabus, as well as setting certain course content, goals and the final project methodology.

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